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The Best Loyalty Programs in Canada 2019

February 27, 2018, BY

With a name like, it’s safe to say that we love getting free samples, and what better way to collect them than through the best loyalty programs in Canada?

From birthday freebies to restaurants to baby samples, there’s really nothing like getting your favourite lipstick for nothing or enjoying a slice of cake on the house.

That’s why we’ve made it our mission to review and rate Canada’s favourite loyalty programs to show you where to shop to rack up the most freebies.

Top Money-Saving Loyalty Programs in Canada

Why are loyalty programs in Canada so popular?

Major companies love rewarding their customers with rewards points, exclusive savings, special contests, and even free samples because it keeps us coming back for more.

It only makes sense to use these programs to save money, especially if they are items you are already buying often.

How do we rate them?

We’ve gone through some of Canada’s favourite loyalty programs and rated them asking ourselves these 5 questions:

  1. Is it easy to sign up?
  2. Is it easy to earn points and rewards?
  3. Are there different ways to earn points and rewards?
  4. Do rewards or points expire or have other limitations?
  5. Is it worthwhile to redeem points or rewards?

Check out our full list of rated loyalty programs right here to see which ones save you the most money (and how to get the most freebies from them!):

We’re adding new loyalty programs every month, so check back soon to find more opportunities to get free samples and rewards.

Loyalty Programs in Canada:
Food & Drink

Loyalty programs aimed at saving people money on their monthly grocery bill are probably the most popular for Canadians.

Everybody needs to eat and doesn’t that food taste a whole lot better when it’s free? Keep reading to find out how you can save the most money on your next trip to the store. loyalty programs David's Tea (1)

PC Optimum (Loblaws + Shoppers)

Have you met the new PC Optimum loyalty program that was rolled out in 2018 as part of the Loblaws and Shoppers Drug Mart acquisition?

Get the answers to all your questions like what’s changed, what happens to my points, and how do I get as many freebies as possible right here.

PC Optimum offers and points loyalty program ranked 4.5 out of 5

Second Cup

This is a brand new loyalty offer! Join the new Second Cup Rewards loyalty program and instantly get enough points for a free coffee.

You’ll also earn 10 points on every purchase to use towards more free coffee and beans. Find out how to get your free cup of joe right here. loyalty programs Canada rated Second Cup Rewards

David’s Tea

Not much of a coffee drinker? No worries – David’s Tea also offers some awesome freebies in their Frequent Steeper program! You’ll get a free cup for signing up, a free drink on your birthday, and you’ll be the first to know about exclusive promotions.

Not to mention you’ll earn points for every dollar you spend which you can redeem for tea and accessories. Learn how to join the program today.

David's Tea Frequent Steeper rating from loyalty programs in canada


Starbucks Rewards is one of the most popular customer loyalty programs in Canada (and the US for that matter) for a reason.

If you join today, you’ll immediately get free refills, complimentary birthday drinks, and exclusive offers. Over time, you’ll earn points on all your orders that you can redeem for free food and drinks.

Find out more about Starbucks Rewards right here!

starbucks rewards rating loyalty programs canada


Although it’s not a full rewards program, everyone loves the simplicity of the Milestones freebie offer: sign up for their newsletter and get a free hot spinach and artichoke dip!

Milestones rewards rated by loyalty programs canada

UPDATE: Cineplex announced that Milestones is now included in their Scene Partners, so you can earn and redeem Scene points when you eat there! We’re going to be adding the Cineplex Scene program to the list shortly, so this rating may change soon…stay tuned!

Boston Pizza

When you join Boston Pizza’s MyBP Club, you’ll get a whole lot of freebies for the family:

  • 1 free starter for signing up
  • A free dessert on your birthday
  • 1 free two-topping individual pizza on your 1-year anniversary of joining!
  • Register a kids card and you’ll get your 6th meal free.
  • Free Bandera Pizza Bread with your 1st online order
  • $5 off $25 on your 5th online order
  • 15% off your 10th online order
Boston Pizza rewards rated by Canadian Loyalty programs

Loyalty Programs in Canada: Household & Family

Let’s face it – a growing family is a great thing, but it sure can be expensive.

Free baby samples are very popular among Canadian families, that’s why top brands do their best to help new and existing parents prepare their kids for a happy, healthy life. They even throw in a few freebies for mommies and daddies, too!

Need some help right NOW?
Browse our daily free baby samples or submit your entry for a Super Parent Care Package.

P&G Everyday

Proctor & Gamble is one of the world’s biggest companies for household products. When you join their P&G Everyday loyalty program, you’ll get access to tons of great coupons and free samples from their popular brands like Pampers, Tide, Cascade, Swiffer, and more.

P&G Everday rated by loyalty programs Canada


Calling all new parents and parents-to-be! Huggies has 2 loyalty programs, Huggies Rewards and No Baby Unhugged, where you can receive newborn diapers, wipes and even pregnancy freebies to help you prepare for your little one.

We like this program because you get free samples right away and you can earn points and redeem them for items in their rewards catalogue. You can even redeem points for gift cards or donate your points as diapers to babies in need, which is a creative opportunity to give back.


The Nestlé Baby Club loyalty program is another popular way to get baby samples in Canada. The unique thing about this one is that they give you free samples throughout your babies journey according to their age (but there is no point system.)

You’ll also get a free $130 welcome package when you sign up.

Nestle baby club rated by loyalty programs in canada


You’ll get $175 in free samples and gifts right away when you sign up for the Similac Club. We also like that Similac sends helpful nutritional information to parents along with formula coupons, especially since becoming a new parent is full of challenges and questions.

Similac Club rating


Enfamil Family Beginnings is the loyalty program in Canada for Enfamil formula products. Similar to the other family-focused programs, you receive free samples and coupons for formula and other baby essentials leading up to your child’s birth.

Enfamil Family Beginnings rated by loyalty programs in Canada

They also host monthly challenges that give you the chance to get $5 cash back on your next purchase for watching videos, registering for samples, and other activities on their site.


Signing up for the Ensure Club loyalty program definitely comes with some great perks. You’ll get up to $100 in discounts and bonuses when you join in addition to nutritional information, meal plans, and exclusive Ensure recipes.

Finally, as with most programs, you’ll get exclusive promotions and offers in your inbox throughout the year.

Ensure Club Rated 3:5 by for canadian loyalty programs

Loyalty Programs in Canada: Beauty

Free beauty samples are a hot commodity on, our members typically scoop up free makeup samples within days of them being available.

If you want to try out the latest matte lipstick colour or trendy charcoal face mask, these are the loyalty programs in Canada you need to join.

browse free makeup samples on

Sephora Beauty Insider

Become a Beauty Insider for free and earn points on all your purchases that you can redeem for free beauty products! You’ll also get a free beauty gift during your birthday month (check out the 2019 gift here) and discounts on special days and promotions.

sephora beauty insider rating loyalty program in canada


M.A.C. Lover is where MUA’s and trendsetters live. That new pigment shade? Got it. The primer with coconut everyone’s been talking about? Tested it and loved it!

M.A.C. makes it quick and simple to claim free samples and they give you access to exclusive products, too. There are no points with their program (and for that, they lost a point) but shipping and returns are free! (Psst, want a free M.A.C. foundation sample?)

M.A.C. Lover rated by loyalty programs in Canada


Clinique Smart Rewards has lots of benefits for members at three different levels: Smart, Brilliant, and Genius. You can accumulate points through purchases and actions (like using their Foundation Finder) to level up to the next tier. “Smart” level members start out with:

  • 15% off your first online purchase
  • Free Standard Shipping on all orders
  • Complimentary sample at online checkout
  • A free gift on your birthday
  • Your choice of deluxe minis
  • A complimentary consultation online and in select department stores
Clinique Smart Rewards rated by for loyalty programs in Canada

Loyalty Programs in Canada: Retail


Love to shop? So do we! That’s why we’ve included Ebates which is a like a loyalty program for all of your favourite online stores.

Not only will you earn cash back on all your purchases through Ebates, but you’ll also get a free $5 bonus to shop with when you first join. This is such a simple money saving tip, especially if you like to shop at Sephora, Old Navy, Gap, La Senza and other large brand names.

(You can get your free $5 from Ebates right here).

Ebates loyalty program rated by


From trendy basics to your new favourite office outfit, Ricki’s Friends & Fashion loyalty program can save you money on your next closet update.

When you sign up for their newsletter, you’ll get:

  • A 10$ welcome bonus sent to you inbox
  • Invitations to special members-only shopping events
  • A birthday bonus for the month of your birthday
  • Sales alerts and special promotions
Ricki's loyalty program in Canada rated by


If you’re a real fashionista, you won’t want to miss the perks that come with the RWInsider loyalty program in Canada.

Sign up for email updates from RW&CO and you’ll get the typical exclusive promotions and contests, but you’ll also get:

  • A welcome discount sent to your email
  • A birthday bonus for the month of your birthday
  • Get a $25 – 50 gift card as reimbursement when you use their suit alternations for men and women (with a minimum purchase)
  • Early access to new arrivals to ensure the best selection
RWInsider loyalty program in Canada rated by


TJX Style+ is the loyalty program for the popular discount stores HomeSense, Winners, and Marshall’s.

The benefits are pretty standard, like a 30 day extended return policy, but they give great savings with their seasonal exclusive contests! Learn how to save money with the TJX Style+.

TJX Style+ Loyalty Program Canada rating

Is your favourite loyalty program in Canada not here? Let us know in the comments below and we’ll add it to our list!

Looking for more ways to save money?
Check out our complete Rewards page here or get more money saving tips here:

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